Hippius is best known for the claim that its storage is "thousands of times cheaper than AWS." That is true only for a workload that downloads the same files many times, because Hippius charges $6 per TB a month and nothing for downloads, while AWS charges $90 per TB downloaded. The product works and usage is growing: 899 TB held, up 3.2× in three months. Paid demand is small and mostly from other Bittensor subnets: customers bought about $27K of credits a year on the last 30 days, while the subnet pays $13.1M a year of new alpha to its participants. The token is today a claim on that emission; the announced mechanisms that would route usage into it are not yet built.
| Claim | Who said it | What the check shows |
|---|---|---|
| "Thousands of times cheaper than AWS" | Promoters: @DreadBong0, Oct 2025; This Week in Startups, Mar 2026 | Holds only where downloads dominate the bill. Storage alone is about 75% below AWS. Storing 2 TB and downloading it 50 times a month costs $12 against about $7,850 at AWS list prices, about 650 times less. |
| "162.8x cheaper than competitors" | Hippius pricing page calculator | $977 ÷ $6 = 162.8, so the multiple is against Backblaze B2 in a scenario the page does not disclose. Backblaze gives free downloads up to 3× stored, so the scenario must be download-heavy. |
| "Egress is free. Always." | @Hippius_cloud, Apr 2026 | True today: the Hippius chain's bandwidth price reads zero (block 7,859,812, 6 Oct). It is a setting the team's admin key can change, not a protocol rule. Cloudflare R2 and Wasabi also charge nothing for downloads. |
| "100 TB served… AWS would've billed ~$8,000. Hippius billed $0" | @Hippius_cloud, 8 May 2026 | The AWS figure matches list prices (about $7,800 for 100 TB). Downloads earn Hippius no fee. |
| Drive is cheaper than Google Drive, iCloud and Dropbox | Opentensor, Aug 2026; team, Sep 2026 | List prices check out: 2 TB for $7 against $9.99–11.99. Drive deletes files 30 days after a plan lapses, against two years at Google One, and has no online-only mode; the iOS app has not shipped. |
| "Hippius almost at 6 figs" in revenue | co-founder, 14 Aug 2026 | Customer purchases on the Hippius chain total $36K lifetime to 5 Oct. The team's own figure of $46,600 (Oct 2025) was also about 3× the chain at the time. Neither gives a period or definition. |
| "Buyback wallet that moves revenue back into alpha is public" | co-founder, 7 Aug 2026 | No address in the post, docs, tokenomics page or code. taorevenue shows zero burn and net selling by the owner account over 30 days. |
| Engram, "a permanent, untouchable pallet" holding alpha no one can withdraw | @Hippius_cloud, 4 Aug 2026 | Not in the code: a search of all 28 public repositories found no Engram on 5 Oct. Announced, undated. |
| "First subnet-to-subnet data transfer" (Beam, SN105) | Beam, 29 Jul 2026 | Beam's own post timed 107 GB at about 6 minutes into Hippius against about 30 seconds between two R2 buckets. ChronoSeek claimed an earlier subnet integration (1 Jul). |
The headline claims are accurate at list price for the workload they describe. Each depends on the buyer's download pattern, and none speaks to how much paid demand exists.
| Product | What it is | Price |
|---|---|---|
| S3 object storage | A drop-in replacement for Amazon S3 for developers and businesses, with one-click migration from AWS, Cloudflare, Backblaze and Google | $6/TB a month pay-as-you-go; $4.65/TB on the 100 TB plan; quotes from $4/TB above 250 TB; downloads included |
| Drive | Encrypted Dropbox-style folder sync for desktop and Android, with shared drives | Free 10 GB; $4 for 500 GB; $7 for 2 TB; $22 for 10 TB; $50 for 25 TB |
| Hub | A model and container registry that speaks Hugging Face's interface | Free to $99 a month, with monthly download allowances |
| Compute (closed beta) | Confidential virtual machines, managed PostgreSQL and Kubernetes, docs published 5 Oct | Billed per second; prices shown only in the console |
| User | Inside Bittensor? | What it uses Hippius for |
|---|---|---|
| Ditto | Yes, SN118 | Production storage for user files and agent traces, moved from Backblaze (Ditto, 2 Sep) |
| Minos | Yes, SN107 | Sends a new genome dataset to every miner every 72 minutes; runs alongside AWS and R2 as "a hedge, not a migration" (case study) |
| Vidaio | Yes, SN85; the Hippius co-founder is listed as its advisor (vidaio.io) | Video pipeline moved off AWS, about 50% saving by the team's estimate (case study) |
| Score Studio | Yes, SN44 | Storage bundled into every Studio account (post, 17 Sep) |
| Beam, ChronoSeek, Affine, CookingTAO | Yes (SN105, ChronoSeek, SN120, SN122) | A transfer test, validator video hosting, a dashboard site, and paid storage respectively |
| Zapme Social | No | Media storage for a 6,000-member community app, moved off AWS (case study) |
Demand found so far is inside the Bittensor network. That is cheap to win, since subnets already hold TAO and know the team, and it is funded by those subnets' own emission. External routes the team is pursuing are AI model and dataset hosting, migration offers aimed at AWS and at Storj customers after Storj's bankruptcy, and consumer Drive; none has a named paying external customer above Zapme's size yet.
| Who | What they do | How they are paid, per day | Customer money? |
|---|---|---|---|
| Storage miners (281 operator groups paid in the latest round) | Hold pieces of customers' files on their own disks and serve them when a file is downloaded. Scored 70% on bytes served and 30% on bytes stored. | About $14,700 of new SN75 alpha. It is paid to one Hippius-run account, converted to the Hippius chain's token (hAlpha) and paid out to miners about every two hours | No |
| Validators and stakers (12 validators) | Stake behind the subnet's validators. Two validators take 82.5% of dividends: an outside one (42.3%) and the owner's own (40.2%). | About $14,700 of new alpha; stakers earn about 33% a year in alpha | No |
| The Nerve Lab, the company (its subnet-owner account) | Runs the Hippius chain, gateway, billing, Drive apps and sales. | About $6,500 of new alpha (the 18% owner cut), plus about $75 a day of customer credit purchases | Yes, the $75 |
| SN75 token holders, including hAlpha stakers | Hold the token, or bridge it to hAlpha and stake it on the Hippius chain. | hAlpha stakers share the dividends miners give up on locked collateral, which is emission. The team says prepaid credits will add to that pool; no customer payment has been shown to reach it. No buyback or burn is visible on chain | Not yet shown |
Customers pay the company for credits, and the credits are used up as data is stored. Miners are paid from emission whatever customers buy. The co-founder put the team's costs at about $25K a month, funded by selling 60–150 TAO (post, 7 Aug); customer purchases cover roughly a tenth of that.
This is the closest public measure of usage. The figure counts every stored piece, and each file takes three times the disk of a single copy (30 pieces, any 10 of which rebuild it), so the customer data behind 899 TB is probably about 300 TB; that division is our inference. The dip in February 2026 is the switch to the current storage engine, Arion, which the co-founder said removed wasted space "at the expense of stats" (post, 21 Jul).
Buying credits ($1 each, prepaid) is the point where customer money reaches Hippius, so these bars are the closest thing to revenue. Team-issued credits are left out. Two months are shown in amber because one purchase dominates each: a single buyer's 10,664 credits on 12 Sep 2025 (96% of that month) and one 7,000-credit purchase on 19 May 2026.
Billing is when a credit is used up by storage or downloads, so this line is revenue earned rather than cash collected (the purchases chart above is cash in). The 30-day rate at the right edge ($31K a year) still includes the last days of the September peak; the headline figure leaves those days out. In the 8–15 Sep peak, $23,064 was billed against team-issued credits and $3,518 against credits the same two accounts had bought; the team says the peak was overbilling, later refunded.
Storage grew 3.2× in three months while customer purchases grew 2.3× in 30 days from a $12K-a-year base. Billing per terabyte reconciles once the 3× piece overhead is removed: the last week's billing ran at $24.5K a year, about $7 per TB of customer data a month against the $6 list price (our estimate, since Hippius's per-account totals were not read). A further $23K of usage in 8–15 September was paid with credits the team issued itself; it is shown on the dashboard and excluded above.
| Measure | Hippius | What it means for a buyer |
|---|---|---|
| Durability promise | Not offered. The terms say the service is "as is" and that users are "solely responsible for maintaining backup copies" | AWS, Backblaze and Wasabi publish durability and uptime targets with service credits. An enterprise buyer will ask for one |
| Redundancy | Each file is split into 30 pieces on different miners; any 10 rebuild it, so 20 can be lost | Strong on paper; not independently tested |
| Outages | Status page shows no incidents; two web searches found none reported | X and Discord not searched |
| Speed | Time to first byte 0.14–0.37 s, in the same range as AWS us-east-1 from the same machine; bulk speed tests failed for every provider on that connection | Unmeasured under heavy download load, which is the workload Hippius is cheapest for |
| Where the disks are | 377 active nodes; about 58% on Hetzner and OVH rented servers and about 81% in the EU | Ordinary data-centre hardware, concentrated in two hosting firms |
Hippius is unrated against its competitors rather than rated and losing. The test that would settle it is a sustained multi-terabyte download benchmark against R2 and Backblaze from several regions.
| Provider | Storage $/TB-month | Downloads |
|---|---|---|
| Hippius | $6.00 | Included, no cap stated |
| Backblaze B2 (pricing) | $6.95 | Free up to 3× stored, then $10/TB |
| Wasabi (pricing) | $7.99 | No fees; fair-use terms not read |
| Cloudflare R2 (pricing) | $15.00 | Free |
| Amazon S3 | $23.00 | $90/TB, falling at volume |
| Provider | What downloads cost | Monthly bill |
|---|---|---|
| Hippius (pricing) | Included, no cap stated; the chain's bandwidth price is set to zero | $12 |
| Cloudflare R2 (pricing) | Free; storage $15/TB | $30 |
| Backblaze B2 (pricing) | Free up to 3× what is stored, then $10/TB | ~$954 |
| Amazon S3 (us-east-1) | $90/TB for the first 10 TB, then $85 and $70 (CloudZero summary) | ~$7,850 |
The edge: the lowest list price with no download meter, which matters most for files read many times. Every machine that runs a model downloads its weights, again on each restart or update, and every training node pulls the dataset for each run, so a model or dataset is downloaded many times over. Minos's genome fan-out to every miner is that workload.
The offsetting weakness: the price is financed by emission, and the niche is contested by firms with balance sheets. AWS's download fee is mostly margin: Cloudflare estimated it at about 80 times wholesale transit cost (Cloudflare, 2021), which is why R2 can give downloads away profitably. Hippius gives them away because miners are paid from emission and rent flat-rate 1 Gbps links. Against R2 the saving is $9 per TB stored; against Backblaze it is $0.95. Durability promises, support and speed under load are where those competitors are ahead.
| Row | Figure | What it covers |
|---|---|---|
| Disclosed floor | About $131M a year: Backblaze B2 $113.3M annual run-rate (Q2 2026 8-K) + Storj $13.1M (Jun 2025, town hall) + Impossible Cloud Network over $5M (May 2025, release) | Only vendors that disclose. Amazon S3, Google, Azure, Cloudflare R2 and Wasabi do not, so this is not the market |
| Ceiling | No analyst figure for object storage alone passes the largest-vendor test: TBRC's $9.44B "cloud object storage" (2025) is below our $8.5–13.7B estimate for Amazon S3 alone, derived from Omdia's AWS storage share. The nearest outer bound is Omdia's $57B for all cloud storage services in 2023 (Omdia), which also includes block and file storage that Hippius does not sell | Hippius covers the self-serve, S3-compatible part of the object slice; the read-heavy AI and media part is its best fit |
| Consumer storage (Drive) | $16.2B of individual-use personal cloud in 2025 (GMI, via Grok, not re-read); Dropbox alone had $2.52B of revenue in FY2025 (10-K) | Includes home NAS hardware that Drive does not sell |
| Company | Value | Revenue | Capital raised |
|---|---|---|---|
| Hippius (SN75) | $19.1M market cap; $105M fully diluted (11 Oct) | ~$27K/yr customer purchases | $23.7M of alpha issued since Mar 2025, valued at the time (range $19–28M) |
| Backblaze | ~$859M market cap | B2 $113.3M run-rate; $146M total FY2025 | ~$157M equity, plus $201M of convertible notes (Aug 2026) |
| Wasabi | $1.8B (Jan 2026 round) | Not disclosed; ~$135M for 2023 is an analyst estimate | Over $600M |
| Cloudflare (R2) | ~$128B market cap | R2 not disclosed; $2.17B total FY2025 | Public company |
| Storj | $12.6M token market cap | $13.1M run-rate (Jun 2025) | ~$35M; acquired by Inveniam Oct 2025; Chapter 11 filed 26 Jul 2026 (The Block) |
| Filecoin · Arweave · Sia | $959M · $291M · $53M token market caps | Filecoin Pay $59K/yr run-rate, Aug 2026 (FilecoinTLDR, 4 Sep) · ~$1.4M fees 2025 · ~$160K 2025 | Token sales |
Market size is not the binding constraint. Hippius's purchases are about 0.02% of the disclosed floor. The constraint is turning a list-price lead into paying customers outside Bittensor, which the decentralised precedents show is slow: Storj took eight years and about $35M to reach $13M a year. Against that, Hippius has issued about $23.7M of alpha in 19 months, a financing cost comparable to Storj's whole raise.
| Question | Answer |
|---|---|
| Who receives Bittensor miner emission | One account, UID 238, named on chain "Hippius Miner Emission", takes 99.3% of incentive; the code fixes the split at 99% to it and 1% to all other UIDs. The other 146 earning UIDs share about $133 a day |
| Where it goes | Every ~2.4 hours it is moved to the owner's validator and into a bridge contract, which converts it to hAlpha on the Hippius chain. The contract held 160,255 α (4.3% of circulating) on 6 Oct |
| How storage miners are paid | Every ~2 hours in hAlpha, in proportion to a score of 70% bytes served and 30% bytes stored, times uptime. Proportional, not winner-takes-all: the latest round paid 281 operator groups, the largest 1.2%, the top ten 11% |
| Cost to enter | Hardware: 2 TB, a static IP and a 1 Gbps link. Registration on the Hippius chain is free for one node per operator group (two until 9 Oct). All 600 group slots are taken (11 Oct); a node outside a free slot needs a 50,000 hAlpha deposit, about $249K at the 11 Oct price, and no one has posted it. Our reading of the code is that new operators are shut out until a slot frees; not tested |
| Burn | Not burned. The co-founder said about 90% of miner emission was burned before August and that "100% is distributed to miners" now (post, 23 Sep); the chain agrees |
| Is the code public | Yes: the chain (GPL-3.0) and the miner, validator and gateway (AGPL-3.0) |
Miners withdraw about half of what the bridge receives. Of 271K α deposited since August, 134K has been withdrawn back to Bittensor, rising to 80% of deposits in September (team ledger, hipstats.com); the two largest withdrawers no longer hold SN75. This is the miner sell flow.
| Item | Finding |
|---|---|
| Team size | "A team of 7" (co-founder, 7 Aug 2026); GitHub shows about five core committers and eleven in six months, two describing themselves as freelancers. No team page on the site |
| Founders | Marcus Graichen (mogmachine), founder of Taostats and co-founder of Hippius, Vidaio, SayGM and Blockmachine per his X bio; he does not commit code and says he takes no salary. Dubs (masterdubs) commits to the chain and storage engine |
| Funding | "No VC funding" (10 Aug); costs funded from owner emission |
| Open source | Chain, storage engine, S3 layer, Hub and Drive SDK are public under GPL, AGPL, Apache and MIT licences. The console, billing system, Android app and explorer are not public |
| Plan | Status |
|---|---|
| Compute: confidential VMs, PostgreSQL, Kubernetes | VMs in a priced beta: the smallest (1 vCPU, 4 GB, 40 GB disk) is $0.0438 an hour, about $32 a month. An eight-day test on four servers, 30 Sep–9 Oct, passed 4,292 of 4,299 security checks (99.84%); Hippius co-founder Marcus Graichen ran it, so it is not independent (TAO Daily, 10 Oct). No VM customer or revenue figure. First promised Oct 2025 |
| Engram permanent lock | Announced 4 Aug; no date; no code |
| iOS Drive app | "In store approval" 10 Sep; not shipped by 5 Oct |
| Paying for credits with alpha | Code merged 5 Oct, unannounced |
| Paying team costs from revenue | Called "one of the highest priorities" (7 Aug); revenue covers about a tenth today |
Compute matters most to the case: it is the one plan that adds a product with its own revenue line, and the co-founder links the move to full miner payouts to it.
| Item | Finding |
|---|---|
| The subnet-owner account (identity "Hippius"; receives the 18% owner cut) | $6,464 a day, $2.36M a year (11 Oct). It held 337,595 α on 6 Oct (9.0% of circulating) |
| Owner selling | Net sales of 415.0 TAO in the 30 days to 11 Oct ($120K), 65% of the cut's value (6 Oct reading: 53%); taorevenue shows zero burn and no team-verified badge |
| Alpha pledged to the owner (protection against takeover) | 552,610 α, 14.8% of circulating, permanent. The owner account placed 100,000 α of it (18%), which is 29.6% of its own holding; two unidentified accounts placed the other 82% |
| Ongoing owner cut locked as it arrives? | No (auto-lock off) |
| Buyback | Claimed, not found: the co-founder says a public buyback wallet exists; no address has been published and no buy is visible |
| Revenue into the token | The tokenomics page says customer payments become locked hAlpha credits that are later paid out, not burned; the blog says customer revenue "flows into Hippocampus". Neither is visible as alpha purchases on Bittensor |
| Staking yield | About 33% a year in alpha, paid from emission |
Net insider flow is the full owner cut, $6,500 a day, since no buyback is verified; realised net sales are about $4,000 a day (11 Oct). The token's TAO inflow was $5,200 a day on 6 Oct (1.52% of all TAO sent to subnets, 21st of 90). Holding SN75 is a claim on the emission schedule and on any future mechanism that routes Hippius's revenue into alpha; at $27K a year of customer purchases, that revenue would not move the price even if all of it bought alpha.
| Measurement | Threshold |
|---|---|
| Customer credit purchases | Above $250K a year on a 90-day average (about 10× today), with more than half from buyers outside Bittensor |
| A named external customer at scale | A non-Bittensor company storing more than 50 TB or paying more than $5K a month, confirmed by the customer |
| Revenue reaching the token | A published buyback address whose purchases exceed the owner account's net sales over 30 days, or Engram live with a stated share of emission |
| Owner behaviour | Auto-lock of the owner cut switched on, or owner net sales below 25% of the cut for three months |
| Service quality | A published durability or uptime commitment, or an independent multi-region download test within 20% of R2 |
| Against the case | The bandwidth price switched on, or customer purchases flat while storage keeps growing (free or subsidised use rather than demand) |